PPC stands for pay-per-click, an internet marketing model where advertisers pay a premium every time they click on one of their advertisements. Essentially, it’s a way to buy visits to your site instead of trying to organically “gain” those visits.
Advertising for search engines is one of PPC’s most common types. It enables advertisers to bid for ad placement in the sponsored connections of a search engine when searching for a keyword linked to their company offering.
Our advertising model pay per click is split into four major classes:
1. Search Engine Marketing
2. Banner Advertising
3. Facebook Advertising
4. Mobile PPC
Search Engine Marketing: We place your ad in search engines such as Google, Bing, and Yahoo in Search Engine Marketing. Using Google AdWords and Microsoft adCenter, your Ad will be displayed above or next to the organic search consequence when tourists search for products and services you deliver.
What is AdWords for Google?
AdWords is the online advertising platform for Google that helps drive interested individuals to your website or internet channel. AdWords allows you to take advantage of Google’s trillions of daily searches.
In Google Search Engine Result Page (SERP), you can set the geographic location, time zone & fixed budget for search queries.
You do not have to pay in Google search for the display or impressions of your ad(s); only if interested travelers click on your ad will you be paid (per click).
Google AdWords is one of the finest advertising instruments, particularly for tiny and medium-sized companies where advertising budgets depend on advertising ROI.
Banner advertising: Banner publicity or display advertising can enrich your brand visibility in just a few moments before a huge crowd. You can improve your marketing ROI to a higher extent with Google’s remarketing method. Millions of tourists visit millions of websites each day about their interest and need. You can select from millions of websites linked to your products and services in banner advertising and position your advertisement on chosen websites to drive interested persons to the website and transform those visitors into clients.
Facebook Advertising: Facebook advertising is one of the most efficient ways of growing your online business. More than 2 billion active users are on the leading social media site, with consumers spending several hours a week on their platform.
Facebook advertising offers companies of all sizes the chance to reach and sell directly to their intended audience. Businesses that effectively leverage Facebook ads can develop their company considerably in a predictable, measurable manner. For this reason, Facebook advertising is key to the achievement of company owners who want to develop rapidly.
Mobile PPC: Approximately 66% of all internet users use a mobile phone to browse the internet. Whether it’s through dedicated applications for various social platforms or through a multitude of search browsers, if you want to dominate the internet room, it’s essential to have a portable follow-up. Our mobile-friendly pay-per-click approach involves placing your brand on a number of mobile web-compatible platforms competitively around the web. Whether through in-app advertising, mobile paid search or vast networks of advertising, we are positioning your brand where it should be.
